Digital accessibility
Digital accessibility is no longer optional, it’s a must. Starting June 2025, certain commercial companies will also be required to comply with the Web Content Accessibility Guidelines (WCAG) and the European Accessibility Act (EAA). But accessibility is more than just ticking boxes. It’s an opportunity to expand your reach, boost conversion and offer your customers a better experience.
Accessibility is more than complying with the rules
Many companies see digital accessibility as a technical afterthought, just a checklist to tick off. But accessibility isn’t about compliance alone; it’s about creating an equal user experience for everyone. One in five people faces barriers when using digital services — from visual impairments and language challenges to temporary situations like a broken arm or bright sunlight on a screen. An accessible website or app isn’t just important for a small group, it improves the experience for all users.
Starting in June 2025, the European Accessibility Act will require commercial companies to meet digital accessibility standards, just as public sector organizations have long been expected to comply with the WCAG guidelines. We advocate viewing this not just as a legal obligation, but as an opportunity: to reach a broader audience, offer a better user experience and achieve greater impact and higher conversion.
Three ways to discover where you are now
Curious whether your website meets accessibility standards? Choose the scan that fits your needs:
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Pre-scan: A quick high-level overview to support strategic decisions.
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Quick scan: A compact yet detailed assessment to help guide your team effectively.
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WCAG audit: An in-depth audit with best practices and implementation advice.
1 in 5 Dutch people have a disability that affects the way they use websites and digital services. This goes beyond visual impairments - think motor challenges, dyslexia or low literacy.
Avoid costly fixes later: build accessibility in from the start
Many organizations address digital accessibility too late, often resulting in last-minute, large (and expensive) fixes. At Norday, we believe accessibility isn’t a final check, but a core part of strategy, design and development. By considering digital accessibility from the very beginning, you not only avoid fines and legal risks, but also save costs, maximize your return on investment and improve the user experience for everyone.
Accessibility as a strategic advantage
At Norday, we don’t just help companies comply with the WCAG and the EAA, we help them turn accessibility into a strategic advantage. Our approach goes beyond technical checklists. We ensure compliance with all relevant standards, while embedding accessibility directly into UX, content and code. That way, your digital platforms are not only inclusive but also future-proof.
These companies are already WCAG-compliant
Frequently asked questions
1. What is WCAG?
WCAG stands for Web Content Accessibility Guidelines. These are international guidelines developed by the World Wide Web Consortium (W3C) to make web content accessible to people with various disabilities, such as visual, auditory, motor or cognitive impairments.
2. What is the European Accessibility Act (EAA)?
The European Accessibility Act (EAA) is a European directive aimed at improving the accessibility of products and services within the EU. It focuses on removing barriers by establishing uniform accessibility standards for products such as payment terminals, apps and e-commerce platforms.
3. What changes in June 2025?
Starting June 28, 2025, new and updated products and services must meet the accessibility requirements of the EAA. This means that commercial companies will also need to evaluate and adjust their digital products and services to comply with these standards.
4. Who do the WCAG and the EAA apply to?
The WCAG guidelines are intended for anyone involved in designing, developing and maintaining web content. The EAA applies to companies and organizations offering products and services within the EU, including sectors such as banking, transport, telecommunications and e-commerce.
Note: The EAA does not apply to all businesses. There are exceptions. Do you have questions? Reach out to Jelmer Boomsma. He’s happy to explain what the EAA means for you.
5. How are the WCAG and EAA related?
The WCAG provides technical guidelines for creating accessible web content, while the EAA is a legal directive that mandates accessibility for certain products and services within the EU. Compliance with WCAG is required to meet the EAA’s accessibility standards.
6. What are the consequences if my business doesn’t comply with the EAA?
Non-compliance with the EAA can lead to fines, legal action and reputational damage. It’s therefore crucial to ensure timely compliance with accessibility requirements.
7. How can I check if my website complies with WCAG and EAA?
Norday offers various services to evaluate the accessibility of your digital products, such as the Pre-scan, Quick-scan, and WCAG/EAA audit. We help you gain insight into the current status, provide concrete recommendations for improvement and ensure that you meet legal requirements.
Ready to change things?
